The 2018 awards ceremony took place at Treasure Island, Las Vegas on Wednesday, October 17. The winners are:
Best Use of Search – Retail/eCommerce
MediaCom & Bose – From Google to Amazon – Bose 360 Degree E-commerce Search Strategy
Best use of Search – Finance
Go Fish Digital & Simple. Thrifty. Living. – Disney Princesses Reimagined as Modern Career Women
Best use of Search – Travel / Leisure
TopSpot & You First Limousine Services – Data Driven Results
Best Use of Search – Third Sector
1SEO – Driving Donations: How 1SEO Helped the American Childrens Society Excel During Its “Season of Giving”
Best Use of Search – Health
Path Interactive & Buoy – AI Health Assistant SEO Campaign
Best Use of Search – Real Estate & Property
Go Fish Digital & Homes.com – The Cities Making the Most Off of Airbnb Campaign
Best Use of Search – FMCG
Absolut Drinks – Searcher Interests Drives eCRM Signups
Best Local Campaign
Infront Webworks & Garden of the Gods Storage – Local SEO Campaign
Best Low Budget Campaign
Portent & RPM Truck Repair – Small Business PPC Campaign
Best Use of PR in a Search Campaign
Go Fish Digital & Simple. Thrifty. Living. – Disney Princesses Reimagined as Modern Career Women
Best Use of Social Media in a Search Campaign
Assembly & FX – Marketing Campaign of Fear
Best use of Video in a Search Campaign
NordicClick Interactive – Computer Graphics Software: New Product Launch
Best Integrated Campaign
Absolut Drinks – Searcher Interests Drives eCRM Signups
Best Mobile Campaign
Edible, An Edelman Company – Hey Google, What’s in my Orange Juice?
Best PPC Campaign
MilliporeSigma PPC Team – Exponential Growth Through Scale and Targeting
Best SEO Campaign
Victorious & Felix Gray – Love at First Sight
Best Use of Content Marketing
Stone Temple (now Perficient Digital) – Attracts Major Clients Through Authority-Building Content
Most Innovative Campaign
Assembly & FX – Marketing Campaign of Fear
Best Software Innovation
Sitebulb – Crawl Maps
Best PPC Management Software Suite
Optmyzr – Comprehensive Search PPC Management Software Suite
Best SEO Software Suite
SEMrush – SEO & Content Workflow
Best Search Software Tool
Sitebulb – Website & SEO Auditor
Best In-House Team
Fanatics – SEO team
Best Small Integrated Search Agency
Aimclear – Next-Gen Digital Marketing
Best Large Integrated Search Agency
TopSpot
Best Small PPC Agency
Tandem Interactive
Best Large PPC Agency
Merkle
Best Small SEO Agency
Victorious
Best Large SEO Agency
Go Fish Digital
Young Search Professional of the Year
S. Angeolyn Dayrit, SEO Manager, Reprise Digital
US Search Personality of the Year
Barry Schwartz