2019 Shortlist


Best Use of Search – Retail / eCommerce (SEO)

Blurb – Creative Blog Content SEO Campaign

Go Fish Digital & MySpaCover – Triple Digit Traffic Growth and Increased Organic Revenue SEO Campaign

Hewlett Packard Enterprise & Back Azimuth Consulting – Store Migration

Merkle with Harry & David – Growing Non-Brand Traffic for Holiday 2018

Milestone – Schema Injection Campaign for Top-3 QSR chain

Milestone & Renault Eurofranceses de Mexico – How to Triple Automotive Website Traffic

Stella Rising & Drybar – Driving Brand Success

Stickyeyes & Kroger – Gifting a New Lease of Life for Kroger Gift Cards

TopHatRank & WineOnSale.com 

Wpromote & Hibbett Sports – How Do You Spell ‘Octuple’?

 

Best Use of Search – Retail / eCommerce (PPC)

360i & Advance Auto Parts – Advancing Advance Auto

Adtaxi & National Coffee Retailer

Crealytics – Lands’ End Spikes New Customer Number by 33%

Logical Position & Cocofloss – eCommerce Campaign

Metric Theory & JG Edelen – Profitability PPC Tactics to Boost Business

TENSHI & A1 Supplements – Producing 1635% ROAS Through Bing SEM

The Media Image & Clarins – Black Friday & Cyber Monday 2018

Tombras & Great Clips – Data Flow for Incremental Store Visits

 

Best Use of Search – Finance (SEO)

1SEO Digital Agency & J.G. Wentworth – If You Buy Annuities and You Need Leads Now

360i & U.S. Bank – Growing Wealth with SEO

Milestone – How to Quadruple Search Impressions for a Top-5 Bank in the US

ROAST & Refinitiv – Collaboration is Key

Silverback Strategies & First Savings Mortgage – Loan Officer Visibility Campaign

Victorious & Early Growth Financial Services – Banking in the Bay

Victorious & Tithe.ly – Heavenly Riches

WebMechanix & StreetShares – Patience + Persistence = Performance

 

Best Use of Search – Finance (PPC)

Sponsored by 1seo

MediaCom & American Airlines / Citibank – AAdvantage Travel Cards: Family Page

Metric Theory & GoFundMe – Financing Peer to Peer Support Through Search

NMPi & Pets Best Insurance – Doing What’s Best for Pets Best Insurance

The Media Image & Refinitiv – Rebrand: Keep the High Calibre Consumers Coming

 

Best Use of Search – Travel / Leisure (SEO)

Arch RoamRight – RoamRight.com SEO Campaign

Milestone & The Evelyn Hotel – Triumph PPC Solutions

Victorious & Blueboard – Wild Rewards

 

Best Use of Search – Travel / Leisure (PPC)

Aimclear Proves Branding-Effect Revenue Gain; Manufacturing NEW Conversion-Fueling Brand Search

How Hanapin Marketing Achieved a 3,916% Increase in Branded Search Lift for Icelandair with Strategic YouTube Targeting

Marin Software & Kiwi.com – Arrives at 28% More Conversions with MarinOne Bidding

MediaCom & American Airlines – Buy, Gift, Share Miles: Making Limited Time Offers Work Harder

 

Best Local Campaign

1SEO Digital Agency & Junk Rescue – The Marvelous Marketing Adventures of Junk Rescue

360i & Roto-Rooter – Eliminating Media Waste

Adapt Partners Utilizes Utility Payment Locations for GMB Success

Apogee Results & The Bug Master – Content and Local SEO for the Win

C-4 Analytics & Planet Honda – Honda Dealer Breaks into Top-5 in National Sales

Nebo & Arrow Exterminators – Providing Geo-Specific Answers to Grow A Local Presence

How NordicClick Interactive Drove A 56% Increase In Productivity For Local Clinic

Pan Galactic Digital for Devereaux, Stokes, Fernandez, and Leonard Personal Injury Lawyers

Rise Interactive & Stanley Steemer – Hyper-Local Strategy Improves ROI 5X

Victorious & Saussy Burbank – Searching for the Right Home

 

Best Use of Search – Third Sector

1SEO Digital Agency & Council on Compulsive Gambling of New Jersey – CCGNJ Hits the Jackpot

Red Door Interactive – “And, GO!” Scaling Paid Search from Scratch to Drive Leads Quickly

WebMechanix & Philanthropy University – Social Impact Optimization

 

Best Use of Search – Health

1SEO Digital Agency & Council – Compulsive Gambling of New Jersey CCGNJ Hits the Jackpot

Envisionit & Vein Clinics of America – Healthy Looks Good SEO Campaign

First Scribe & Park Dental – Creating Smiles for Less

Go Fish Digital & Bespoke Surgical – Quadruple Digit Growth

How NordicClick Interactive Drove A 56% Increase In Productivity For Local Clinic

Stella Rising & CCRM Fertility – Family Building SEO Campaign

Tandem Interactive & Banyan – Writing a New Recipe for Eat

Tombras & Atrium Health – Hyperlocal Search for Urgent Care…STAT!

Victorious & Blink Health – A Dose of SEO

Victorious & ShoulderMD – Just What the Doctor Ordered

 

Best Use of Search – FMCG

Carmichael Lynch & Red Baron – Getting a Bigger Slice of the Big Game Pie

Go Fish Digital & Leafly – Growing Traffic for the Cannabis Industry

Hello Products – SEO Campaign

Reprise Digital – Fast Moving Consumer Goods Need Fast Moving Content Ideas

How Reprise Digital increased Paid Search ROI by 6x for Keurig Dr Pepper

The Absolut Company – Global Searcher Intent Alignment

 

Best Use of Search – Real Estate & Property

1SEO & KickCharge – Corner the Florida HVAC Market

3Q Digital – Full-Funnel Scale and Performance for AppFolio Property Manager

Go Fish Digital & Homes.com – Best Cities for Each Generation Campaign

LOCALiQ & Pinnacle – Multi-Faceted Digital Marketing and Search Campaign to Create Lasting ROI

Mannix Marketing & Adirondack Mountain Land – Hunting for More Real Estate Leads

 

Best Low Budget Campaign

1SEO Digital Agency & Body Armor Megastore – A Bulletproof Shopping Strategy

Tandem Interactive – Big Success with Low Budgets

TopHatRank – WineOnSale.com SEO Campaign

Uberall – Kale Me Crazy Gains 52% in Organic Search

WordStream – Surf Camp San Diego

 

Best Use of PR in a Search Campaign

Fractl – Finance-Based Affiliate Site Engagement

Go Fish Digital & Simple. Thrifty. Living – 2019 Beer Study

SEO-PR & Rutgers – Generate Leads with Press Release & Duplicate Content

VMLY&R & Bridgestone Americas – Using Search to Empower a Corporate Digital Ecosystem

 

Best Use of Social Media in a Search Campaign

1SEO Digital Agency & Penn Masala – Worlds Apart, United By Music

Aimclear Proves Branding-Effect Revenue Gain Manufacturing NEW Conversion-Fueling Brand Search

Gruen Agency – Maui Jim Uses Full-Funnel Social Strategy To Drive Conversions

Marin Software & Kiwi.com Arrives at 28% More Conversions with MarinOne Bidding

MilliporeSigma – Project Fetch

Nebo Agency – FLOR Brand Authenticity with Integrated Search & Social Campaigns

 

Best Use of Video in a Search Campaign

1SEO Digital Agency & Penn Masala – Worlds Apart, United By Music

Assembly Media & Fox – Ask Deadpool

Reprise Digital & McCormick – Spicing Up Video Content

SalesX with Harney & Sons Fine Tea – This is Tea Video Campaign

 

Best Integrated Campaign

Sponsored by optmyzr

Aimclear – Give Us Our Restaurant Franchise BRAND BACK!  Integrated Data Exposes Partners Brand Squatting Racket

Gruen Agency – Maui Jim Optimizes Conversions With Paid Social, Search, and Display

Metric Theory & Optimizely – Social & Search Fill the Funnel Top to Bottom

Neo Media World & CTU – Leveraging First-Party Data & Social Insights to Bolster SEO & SEM Through CTV

Nina Hale & Blue Cross and Blue Shield of Minnesota – Medicare Go-To-Market Integrated Media Campaign

NMPi & Pets Best Insurance – Doing Whats Best for Pets Best Insurance

Reprise Digital on behalf of Coca-Cola North America – New Coke & Stranger Things

SEM International & Altura Interactive – Blizzard Entertainment World of Warcraft: Battle for Azeroth

SEO-PR Rutgers – Increase Familiarity & Generate Leads with Integrated Campaign

Statwax & Concorde Career College – Integrated PPC/SEO/CRO Strategy Drives All-Time Highs in Student Acquisition

 

Best Mobile Campaign

The judges have decided not to release a shortlist for this category. The winner will be announced at the award ceremony.

 

Best PPC Campaign

Sponsored by SpyFu

1SEO Digital Agency & The Law Offices of Darwin F. Johnson – A Peachy Paid Campaign

Brainlabs & OpenMarket – OpenMarket Leads the Way

DAC & Bridgestone – Driving 27% Growth in Revenue Through Paid Search Strategies & Coordinated Marketing Efforts

January Digital & Davids Bridal – Revamping Search Structure to Grow PPC YoY Revenue

MilliporeSigma – Double Digit Growth in Bing

Neo Media World & CEC – Harnessing Data & Machine Learning to Drive Historic Performance

Rakuten Marketing Search & Black Diamond – The DSA Expansion Campaign

Rise Interactive & Stanley Steemer – Hyper-Local Strategy Improves ROI 5X

SalesX & Aeroflow Healthcare – Breast Pump Campaign

Tombras & Great Clips  – Cutting Edge Approach to Store Visits

 

Best SEO Campaign

Sponsored by SEMrush

1SEO Digital Agency & AutoHausAZ – The Drive to Survive

Adapt Partners Increases Organic Traffic & Conversions Through Topically Relevant Content

Go Fish Digital & Joybird Collaborative – SEO Campaign

Investis Digital & Groupon – Futureproof Content: Things To Do SEO Strategy Campaign

Path Interactive & Hello Products – SEO Campaign

Proofpoint – Wombat Security Merger SEO Campaign

Stella Rising & CCRM Fertility – Family Building Campaign

The Absolut Company – Global Searcher Intent Alignment

Ticketmaster – How Ticketmaster’s Site Migration Redesigned and Reindexed 1 Million URLs

Tombras & Orangetheory Fitness – More Than A Gym SEO

 

Best Use of Content Marketing

Go Fish Digital & Joybird – Game Of Thrones: House Sorting Quiz

Homes.com – Heartbreak Hotel: Why Adults REALLY Move Back Home

Investis Digital & Groupon – Futureproof Content: Things To Do SEO Strategy Campaign

OnCrawl – SEO in Orbit

Publicis Sapient & H&R Block Build the Tax Information Center

Reprise Digital & McCormick – The Recipe to Succesful Content Marketing

SEO Digital Group & Social Buddy – Content Drives 1745% Increase in Organic Traffic

Tandem Interactive – Igniting Organic Growth with Trending Blog Topics

Time4Learning

 

Most Innovative Campaign

Sponsored by DeepCrawl

Aimclear – Give Us Our Restaurant Franchise BRAND BACK!  Integrated Data Exposes Partners Brand Squatting Racket

Assembly Media & Fox – Ask Deadpool

Better Collective & US-Bookies.com – Search in a Complex Legal Landscape

Go Fish Digital & EIG – Newsworthy Data & Maps

Hewlett Packard Enterprise & Back Azimuth Consulting – Store Migration

PMG – A Simple System to Optimize Global Promotions Management

Rise Interactive & Stanley Steemer – Hyper-Local Strategy Improves ROI 5X

SEM International & Altura Interactive – Blizzard Entertainment World of Warcraft: Battle for Azeroth

The Absolut Company – Global Searcher Intent Alignment

Tombras & Great Clips – SEM Innovation with Data Flow

 

Best Software Innovation

Adalysis – Your PPC Recommendation Engine

Back Azimuth Consulting – HREFLang Builder

Brainlabs – The Shopping Hero

crawlOPTIMIZER.com – SEO-Tool for Automated Log File Analysis

DeepCrawl 

OnCrawl – OnCrawl Rankings

Pacvue

Rise Interactive – Connex: Search Analytics & Automation by Rise Interactive

SEMrush – SEO Writing Assistant

Squared.io – Automation & Auditing for Google Ads

 

Best PPC Management Software Suite

Adalysis – Your PPC Recommendation Engine

Adlucent – Deep Search

Adzooma – Digital Advertising Platform

Kenshoo

Optmyzr – Comprehensive Search PPC Management Software Suite

Rise Interactive – Connex: Search Analytics & Automation by Rise Interactive

Spaceboost – The PPC automation software to democratize Automation in Paid Search Advertising

Squared.io – Automation & Auditing for Google Ads

 

Best SEO Software Suite

Botify

Conductor Searchlight

crawlOPTIMIZER.com – SEO-Tool for Automated Log File Analysis

OnCrawl Data³

SEMrush – Search Visibility Management

The MarketMuse Suite

 

Best Search Software Tool

AccuRanker – Keyword Rank Tracker

Botify – JavaScript Rendering

Brainlabs – The Shopping Hero

DeepCrawl

OnCrawl – Technical SEO Platform

Rise Interactive – Connex: Search Analytics & Automation

SEMrush SEO & SEM Solutions – One Tool for Both Worlds

SpyFu

Squared.io – Automation & Auditing for Google Ads

Swydo

Yext

 

Best In-House Team

Better Collective – US Organic Team

Comcast Corporation – Xfinity Digital Marketing Team

Hewlett Packard Enterprise – SEO Team

HomeToGo GmbH – Inbound Marketing Team

MilliporeSigma – Digital Customer Acquisition Team

Sears Home Services – SEM SEO Team

SprintDigital Marketing Team

Synergize – Toyota 2.5 Search Team

Time4Learning

 

Best Small PPC Agency

SalesX

Tandem Interactive

 

Best Large PPC Agency

1SEO Digital Agency

Adlucent

Brainlabs

Chacka Marketing

Logical Position

Metric Theory

Rise Interactive

The Media Image

 

Best Small Integrated Search Agency

Aimclear

Red Door Interactive

SSDM

The Tombras Group

 

Best Large Integrated Search Agency

Croud

Logical Position

Silverback Strategies

TopSpot Internet Marketing

VMLY&R

WebMechanix

 

Best Small SEO Agency

Adapt Partners

Hive Digital

Tandem Interactive

TopHatRank

 

Best Large SEO Agency

Sponsored by OnCrawl

1SEO Digital Agency

Digital Resource

Go Fish Digital

HigherVisibility

Merkle

Path Interactive

Publicis Sapient

Reprise Digital

Stella Rising

Victorious

 

US Search Diversity, Inclusion & Equality Award

Sponsored by bing

3Q Digital

Reprise Digital

Sara Resnick

Young Search Professional of the Year

Sponsored by Reprise

Rachel Bills, Lead PPC Digital Strategist – Intuitive Digital

Brennen Bliss, Founder CEO and SEO Lead – PixelCutLabs

Oliver Brantley, Paid Media Specialist – Nebo Agency

Nick Burdsall, SEO Specialist – 1SEO Digital Agency

Emily Christon, Senior SEO Analyst – Ovative Group

Regan Hamilton, Senior Account Associate, Paid Advertising – WordStream

Tyler Hendershot, Digital Marketing Strategist – Webspec Design

Erika Tapie, SEO Associate – Apogee Results

Joseph Woll, Associate Strategist – Path Interactive

 

US Search Personality of the Year

The winner of this award will be announced at the award ceremony.