Published by Sue Johns-Chapman
Published Date 21.03.2022 Inseev Interactive was founded in 2014 by CEO Jimmy Page and one employee hired off of Craigslist. Before creating Inseev, Page had been working as an in-house SEO professional for a well-known floral brand. During his employment, he found there was a market need for qualified link-building teams that could effectively execute SEO strategies and improve channel performance.
Thanks to his firsthand experience in the field, Page had a deep understanding of the challenges that SEO teams face and knew how to most effectively tackle them. As a result, the agency developed an organizational structure that set them apart from competitors.
This consisted of seven departments solely focused on supporting SEO performance. These included:
- SEO Strategy
- Link Building
- Content
- Analytics
- Trusted Publishers
- Design
- Development
The company quickly grew to nearly 50 employees and expanded its client roster with a number of Fortune 500 clients.
In 2021, the company was well-positioned for further growth. Inseev focused their sights on marketing in order to scale the business. After promoting an internal employee for the role, the team crafted a grassroots marketing strategy that focused on award opportunities that would increase brand awareness and reinforce Inseev’s expertise in the field.
It was apparent from the start that Inseev would be a strong contender, as they secured multiple awards almost immediately. However, when it came to the U.S. Search Awards, there was an even higher sense of anticipation. Inseev was well aware of the significance of this competition within the industry and its potential impact on the business. To qualify, the agency needed to have more than 26 full-time employees. They also needed to demonstrate a strong understanding of SEO and the ability to implement creative strategies and prove excellent client ROI.
As the submission date approached, the team worked together to craft an award application for the Best Large SEO Agency. Within the application, Inseev highlighted case studies that actualized revenue growth for clients, important thought leadership efforts with publications such as Semrush and Moz, and compelling arguments for what made them stand out as the best large SEO agency.
As the date for the final award announcement inched closer, the team waited in anticipation. The Best Large SEO Agency was one of the last awards announced during the live ceremony, only prolonging the excitement. And finally, the decision came through. Inseev was honored to win the Best Large SEO Agency award and excited for the opportunities it might present.
Page said of winning the Best Large SEO Agency award that, “Without this award, I don’t think we would be in the position we are today. It is such a great accomplishment and this achievement is one of my career highlights and a testament to what we were able to build together as a team at Inseev Interactive.”
Noelle Fauver
