Published by isobel.regan@dontpanicprojects.com
Published Date 15.09.2022 
Blue Compass is Delighted to be Shortlisted for Best Use of Search B2B (SEO)
Blue Compass is honored to be shortlisted for the US Search Awards’ Best Use of Search – B2B (SEO) category. As an SEO-first agency, we provide cutting-edge, custom solutions to our clients across a wide variety of digital services. For our team, being shortlisted confirms the SEO successes we’ve worked so hard on and is a great triumph for our agency.
About Blue Compass
What began as a two-man partnership in 2007 has grown into an award-winning, full-service digital marketing and web design & development agency located in Des Moines, Iowa. We exist to provide businesses with a clear digital direction by serving as an extension of their team. Our clients range from Fortune 500 companies to small, family-owned businesses across a multitude of industries. We love the challenge of offering each business a unique solution to their digital marketing, web design and/or development goals.
We are proud of our company culture at Blue Compass, and everything we do reflects our strong core values: we are positive, we continually grow our expertise, we support one another, we give clients our best and we reject drama and gossip. We strongly believe that laughter is a great indicator of a healthy work culture, and a day in our office is full of light-hearted banter and fun office pranks. In the Midwest and beyond, Blue Compass is known as not only an award-winning digital agency but as an excellent, positive place to work thanks to the intentionality of our leadership team over the past 15 years.
Our Submission
Blue Compass and HK Solutions Group have built a strong partnership over the last few years. Our goal was to enhance content to showcase their many capabilities as a premier provider of industrial and municipal services across the United States and drive online conversions. With a new website structure and a last-minute rebrand, our team had an uphill battle. Blue Compass implemented various SEO tactics to ensure our client’s website gained traction in search results. Our process included extensive keyword research, content marketing that resonated with their highly technical industry, enhanced schema markup and more.
With the help of our SEO efforts, HK Solutions saw increased visibility of their innovative solutions, resulting in a 268% increase in conversions January through April 2022 compared to the previous year!
Despite being faced with many challenges throughout this project, our team executed a successful and creative campaign.
Our Excitement for US Search Awards
Blue Compass is very proud to be shortlisted in the US Search Awards. It means so much to our team to be recognized for the value in our work and the passion we have for our clients. Choosing a project to showcase and working to compile a submission is no easy task, and the competition is strong! Our team couldn’t be more pleased to be represented among some of the best in the business.
